Everyone has a unique photography journey. No matter where you are in that journey, the right strategy can help you reach your goals and create more freedom in your life.


I'm David Johnston

After getting a desk job I quickly realized my real dream was to become a full-time landscape photographer. I worked on photography on the side for six years before making the jump to a professional photographer.

Now I use the knowledge I've gained since 2010 to help others master their camera, ignite their composition, and realize their own dreams of earning an income with photography.

Photo More

 Learn to use your camera to capture your vision.

Be Confident

Create beautiful photos of nature with confidence.

Earn Smarter

Learn how to earn income with your photography.

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My Story

I always knew I wanted to do something creative with my life, so I bought a camera and dove headfirst into photography. Once I got an expensive camera, I thought my success was guaranteed. Then once I  realized that a good camera couldn't produce the results I hoped for, my dreams of a better life seemed out of reach.

I felt frustrated and helpless, but I had worked too hard to let my dreams slip away. I dove into camera settings and composition and came up with a system that allowed me to take better photos, build confidence with my camera, and earn money with my photography. Now I empower others on their journey to realize their photography goals.

Why I Do It

Being a photographer is not something I thought could be a reality. While I was surrounded by creativity my whole life, I bought into the idea that you had to get a "real job." Struggling to be happy at a desk job inspired me to aim higher. But despite my best efforts, I still found myself drowning in confusion around camera settings and composition.

Once I understood my camera, I realized that the methods I used could help others like me who wanted the same but didn’t have access to the framework to make it happen. So I made it my mission to help as many people as possible realize their photography goals and create a better life for themselves and their families.

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